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Branding Expert Witnesses

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Gabriele Goldaper
4342 Redwood Ave., #C309
Marina Del Rey CA 90292
USA
phone: 310-302-1077
fax: 310-302-1077
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Gabriele Goldaper has over 45 years experience in the Fashion, Garment, Textile Industry, as a retailer, manufacturer, consultant, and college instructor. Ms. Goldaper is a perceptive and articulate Expert Witness who has been involved in more than120+ Apparel Industry Legal Disputes. She has been deposed and testified in bench and jury trials and arbitrations, for both defendants and plaintiffs.

Ms. Goldaper has owned her own clothing manufacturing company and has held key executive positions in major public and private companies in Southern California. She has been a Management Consultant to over 200 new, failing or growing apparel companies, and completed assignments for USAID in Romania, Egypt, El Salvador, Moscow, Thailand and Bulgaria as an apparel expert.

Ms. Goldaper is a 30-year member of the faculty at the Fashion Institute of Design and Merchandising.

Areas of Expertise Include:
  • Copyright Infringement and Trademark Cases
  • Opinions on Originality and Substantial Similarity
  • Fabric/Print Design, and Origin Issues
  • Garment Construction and Design issues
  • Customs, Practices and Operations of Clothing Business
  • Financial Conditions, Valuations and Financial Matters
  • Issues with Manufacturing Contractors/Factories: Domestic and Off-Shore
  • Wholesale Distribution to Retailers and Internet Sales
  • Quality Standards/Specifications used in Production of Garments
  • View Consulting Profile.
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    Rob Wallace
    Branding Consultant
    669 Oradell Ave
    Oradell NJ 07649
    USA
    phone: 917-860-0319
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    Rob Wallace has unique expertise in Trademark, Trade Dress, Copyright, Brand Identity and Package Design Infringement. For 30+ years, Rob ran one of the nation's top Brand Identity Strategy and Package Design Resources providing global branding expertise to Fortune 500 companies in virtually all CPG categories. His clients include P&G, Nestle, Pepsico, Unilever, Kraft, Colgate, The Home Depot, Brown-Foreman, Novartis, J&J and more than 30 market leading companies. Manhattan-based, Rob has been an expert witness for important litigation involving:
    • Likelihood of Consumer Confusion, Brand Valuation & Dilution
    • Innovation/Ideation Copyright
    • Package Graphic/Structural Design
    • Product Design
    • Branding Industry Best Practices
    • False Advertising
    • Corrective Advertising
    • and all brand related issues.
    Rob has commissioned literally hundreds of consumer surveys and is uniquely qualified to determine the results of all research.

    He has worked for attorneys on both the plaintiff and defense sides of his cases. He is effective and efficient with the average project report requiring between 10 and 12 hours.
    In the visual circus that has become the retail environment, the icon can be your most effective tool for communicating your brand s message and for connecting with your consumers.

    2/14/2013 · Design
    Several months ago, a well-respected Fortune 500 consumer products corporation asked its design leader to fire his entire staff and re-hire them under the payroll of one of its pre-press consultants. As a reward for completing this awkward transition, the design manager was, in turn, laid off.

    In the past few weeks I have heard marketing directors from three different large consumer packaged goods companies begin a strategic brand identity design discussion with the warning, "My brand needs significant enhancement, but don't to go too crazy.

    Today's world is cluttered with messages. In this enviromnent, Rob Wallace urges simplicity. Powerful brands cut through perceptional noise with a memorably iconic and minimalist approach to colors and symbols. Case studies amplify the principles he advocates, and a three-step process outlines specific criteria managers can use to build designs that are visually clean and engaging.

    I've spent the better part of 20 years on the package/brand identity design pulpit.With my colleagues in corporate and consultant design, I have tried to spread the gospel of package design's pre-eminent role in communicating the brand's core identity, its emotional essence, and its primary connection to consumers.

    Brand extensions are more than twice as likely to succeed as new brands. With mega-brands like Crest extending to more than 80 SKUs in the United States alone and over 300 products worldwide, today's brands are not just expanding-they are hyper-proliferating.

    12/9/2009 · Design
    A new set of design advocates is needed: individuals & organizations who aren't afraid to weigh the costs of design against marketplace results.

    4/5/2009 · Marketing
    The value of being the genuine original cannot be overstated. Behaviorists like Malcolm Gladwell and Barry Schwartz recognize that in a sea of newness, we consumers find comfort in brands that are consistent, honest and real. We immediately recognize their familiar identities

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    Dr. Larry Chiagouris
    333 East 80th Street, Suite 2C
    New York NY 10075
    USA
    phone: 917-902-2610
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    Dr. Larry Chiagouris has a rare combination serving as a senior Fortune 500 executive and as an accomplished academician. He has provided expert testimony and written opinions on damages, marketing, advertising, intellectual property issues (including the use of survey research) for plaintiffs & defendants at major national & local firms.

    Experience summary:

    • Experience evenly divided between plaintiff and defendant engagements over 25 cases

    • Several cases include elements of intellectual property issues

    • Majority of cases involve elements of consumer behavior or survey research

    • Majority of cases involve elements of advertising related strategies and tactics

    • Majority of cases involve elements of Internet related tactics

    • Majority of cases involve written opinions and depositions

    • Written and oral testimony in several Federal District Court jurisdictions

    • Engaged by both large multinational law firms and small boutique firms

    • Class action cases evenly divided between plaintiffs and defendants

    Selected by Agency Magazine as one of 10 best and brightest researchers. He brings extensive experience as a Senior Marketing, Branding and Research Executive responsible for directing major assignments for companies such as AT&T, Campbell Soup, Kraft, Miller Brewing, Peugeot, Pfizer, Prudential and Visa.

    He has a Ph.D. in Marketing, is Past Chairman, Advertising Research Foundation and Former Director of the American Marketing Association.



    8/7/2009 · Market Research
    Survey research is used to provide greater levels of understanding in a wide variety of disputes. Issues such as consumer confusion, misleading advertising claims, disparagement, copyright infringement and trademark disputes can be better assessed as a result of developing and executing survey research. The purpose of this monograph is to aid attorneys in understanding what research standards and guidelines might be relied upon in their use of survey research.

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    Michael Rabinovici
    VP, Web & Social Media Marketing
    Thornhill Ontario Canada
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    Michael Rabinovici Social Media Marketing Expert PhotoMichael Rabinovici specializes in Web and Social Media Marketing. Mr. Rabinovici entered the Internet business in 1994, after practicing law as a commercial litigator. Today, his focus is on leveraging Web and social media marketing strategies to promote clients’ business objectives and deliver defined ROIs.

    Mr. Rabinovici is certified with Marketing Experiments, one of the Internet industry’s leading research and testing companies. He has worked with a variety of companies in the areas of Web marketing and social media including IBM, Deloitte, Cisco, PennEnergy, and Fidelity.

    Litigation Support - Michael Rabinovici provides expert services on Anti-Spam related issues. Involved in the legislation process, he is conversant with many of the topics inherent in spam marketing. His expertise is available to attorneys representing both Plaintiff and Defense.

    Consulting Services: For the past 20 years, Michael Rabinovici has been focused on business-to-business communications, helping some of North America’s leading companies develop copy for virtually every form of marketing collateral, across a huge range of industries. His consulting services include:
    • Content Marketing - Blog Posts, e-books, Webinars, White Papers, Info Sheets, Case Studies
    • Social Media Marketing - Engage in Network Conversation, Develop Corporate Branded Blogs, Launch Inbound Marketing Campaigns, Build Compelling Mobile Apps
    Mr. Rabinovici has appeared on ROB TV and is a sought-after speaker on social media topics and blogs frequently on current developments in Web and social media marketing.
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    Kinsey Partners, LLC
    Sandra K.B. Kinsey, MBA, RPh
    17 Darian Drive
    Bentonville AR 72712
    USA
    phone: 479-381-6522
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    Sandra K.B. Kinsey, MBA, RPh, is a Pharmacist and dedicated Health Care Professional with over 25-years of progressive experience. She provides strategic direction and visionary leadership for high-profile organizations within both the public and private sectors.

    Ms. Kinsey possesses a unique blend of business acumen, clinical expertise, merchandising, operations, teamwork, and corporate experience to establish and deliver exceptional results in a highly-complex and constantly changing environment.

    Background Experience - Ms. Kinsey spent 17 years as Vice President of Merchandising for at Wal-Mart Stores, Inc. With expertise in areas such as pharmacy operations, manufacturing, supply chain, P&L management, and supplier relations, she developed divisional strategies and executed a business model in an integrated network that successfully increased traffic into the stores from multiple marketing segments, exceeding the national growth averages, and delivering more than $15 billion in revenues.

    Ms. Kinsey currently manages a Retail Pharmacy consulting business working with Fortune 500 companies to provide strategic thought leadership, accelerate business development, improve process execution, and enhance relationships in order to grow revenues and improve profitability.

    Litigation Support - During her tenure at Walmart, Sandra Kinsey served as a corporate witness in several pharmacy cases. Recently, she has been retained by two different law firms in the last year to provide expert testimony on both Rx and OTC litigation. Her efforts were highly regarded and the contracts extended to new clients.

    Ms. Kinsey's expertise is available to counsel representing both Plaintiff and Defendant. Her expert guidance is well positioned and communicated, using visual presentations when necessary. She is well-spoken and presents well to both judge and jury.

    Areas of Expertise:
    • Pharmacy Operations
    • Retail Pharmacy
    • Pharmacy Merchandising
    • Specialty Pharmacy
    • Mail Order
    • Central Fulfillment Centers
    • Over the Counter Medications
  • Third Party Payers
  • Legal Compliance
  • Clinical Compliance
  • Quality Assurance / Control
  • Supply Chain
  • Pricing
  • Cost Control / Containment
  • View Sandy Kinsey's Consulting Profile.
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    Leonard J. Backer
    President
    16463 N.E. 33rd Avenue
    North Miami Beach FL 33160
    USA
    phone: 305-409-9092
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    Leonard J. Backer has over 28 years of extensive and successful Seating and Furniture Industry experience in all key areas. Mr. Backer has been directly involved in the design and development of 250+ seating and table collections. He specializes in Private Label Manufacturing, Sourcing, and Product Development expertise.

    Mr. Backer provides Litigation Support services to attorneys, insurers and businesses for Plaintiff and Defense. He performs site inspections, detailed product reviews and incident analyses. He has worked with law firms and insurance companies to develop and coordinate strategies for various types of legal actions and lawsuits. In his previous position, he served as in-house expert for product liability, personal injury, trade dress, and other legal issues.

    Mr. Backer has testified at many hearings, depositions, and in court. He offers a high level professional approach and strong credibility. He also provides detailed analyses, written opinions, and expert witness reports for clients throughout the U.S.

    Areas of Expertise:
    • Furniture Based Disputes, Claims, or Legal Actions
    • Chair Failures
    • Seating Product Liability
    • Personal Injury
    • Purchasing Disputes
    • Seating Product Design / Performance Issues
    • Design Knockoffs
  • Sales Rep. Commission Disputes
  • Designer Royalties
  • Exclusive Distribution Agreements
  • Product Evaluation
  • Warranty Issues
  • Product Launch Failures
  • Private Label Development Agreements
  • Evaluation of Management Performance
  • View Leonard Backer's Consulting Profile.
    6/4/2015 · Design
    Basic but very important points which could help minimize owners' liability and financial exposure to accident and personal injury claims on their premises.

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    Dr. Thomas Maronick
    DBA, JD
    5911 Charlesmead Avenue
    Baltimore MD 21212
    USA
    phone: 410-435-8387
    Dr. Thomas Maronick has provided both plaintiff and defense litigators with marketing and consumer expertise for over ten years. Prior to that he was the in-house marketing expert at the FTC. Since leaving the FTC in 1997, Dr. Maronick has been qualified as an expert in numerous federal and state courts, providing expert reports, affidavits, and testimony on marketing, advertising, and consumer behavior matters. Dr. Maronick has designed and implemented over 300 consumer surveys for litigation and/or policy related strategies, using virtually every survey research methodology, including mall-intercept studies, telephone and mail surveys, and studies using the internet and consumer mail panels.

    Dr. Maronick has testified (deposition/trial) over 20 times in the past five years and is the author of research of the use of surveys in litigation.

    Areas of Expertise:
  • False and Deceptive Advertising
  • Deceptive Marketing Practices
  • Consumer/Advertising Survey Research
  • Packaging
  • Direct Marketing Promotions/ Internet Domain Name Research
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    Doug Bania, CLP, Founding Principal
    Brian Buss, CFA, Founding Principal
    See Multiple Addresses Below
    CA USA
    phone: San Diego 858-255-4361 Los Angeles 310-975-3145
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    Nevium’s experts are trial-tested IP custom & practice damages experts who take a hands-on approach with all their IP litigation assignments. Whether you are in need of an expert to calculate economic damages as lost profits / unjust enrichment, give an opinion on specific business clauses in a license agreement or to leverage Internet and Social Media analytics to prove or disapprove infringement, Nevium has the experience and expertise.

    Litigation Support:Nevium works closely with C-Level executives, in-house and outside counsel to implement the best possible business strategy that intertwines with the legal strategy. Nevium is part of the team early on in the litigation process assisting with discovery requests and deposition questions. Nevium’s experience and expertise allows the managing attorney to focus on the legal issues knowing that Nevium is proactively taking care of the business side of the case. As experienced Intellectual Property Consultants, they have real-word, hands on IP management, monetization and valuation experience that plays out well in front of a judge and jury.

    Nevium professionals provide IP expert witness testimony related to economic damages in a range of lost profits, unjust enrichment, relief from royalty, reasonable royalty, relief from pay per click, corrective advertising and IP valuation. They author reports and provide testimony for federal and state court claims, arbitration, and mediation related to false endorsement, defamation, infringement and unfair competition.

    Litigation Expertise
    • Trademark Damages
    • Copyright Damages
    • Patent Damages
  • Publicity Rights Damages
  • Defamation Damages
  • Internet and Social Media Damages
  • Areas of Analyses Expertise
    • Lost Profits
    • Relief from Royalty
    • Reasonable Royalty
  • Unjust Enrichment
  • Relief from Pay Per Click
  • Corrective Advertising
  • Past Law Firm Clients
    • Akin Gump Strauss Hauer & Feld
    • Gordon & Rees
    • Higgs Fletcher & Mack
    • Latham & Watkins
    • Pillsbury Winthrop Shaw Pittman
  • Dorsey & Whitney
  • Greenberg Traurig
  • Husch Blackwell
  • McGuireWoods
  • Winston & Strawn
  • Doug Bania IP Expert PhotoDoug Bania, CLP, Founding Principal, has over a twelve years of expertise in managing, valuing and monetizing intellectual property and intangible assets. Mr. Bania has been a named expert in over thirty (30) cases, has been deposed seven (7) times and has testified at trial four (4) times. Mr. Bania was recently called upon to testify in the Pharrell Williams, et al. v. Bridgeport Music, Inc., et al., case as the Plaintiffs’ and Counter-Defendants’ Copyright Apportionment Expert testifying in the area of Damages and Apportionment.

    Mr. Bania’s industry experience ranges from apparel to automotive and publishing to music. Prior to founding Nevium, Doug Bania managed 100s of projects related to brands, intellectual property and the related intangible assets. He has assisted clients in intellectual property matters related to acquisitions, litigation, bankruptcy, tax, estate, family and marital disputes, and licensing.

    Brian Buss Economic Valuation Expert PhotoBrian Buss, CFA, Founding Principal, is a Chartered Financial Analyst with over two decades of experience providing intellectual property and business valuation, expert testimony and transaction advisory. Mr. Buss provide solutions for IP owners, attorneys and licensees both in the United States and overseas. He has a bachelor’s degree in Biology and Economics from Claremont McKenna College and completed the Executive MBA program at San Diego State University.

    An expert in valuation and economic damages calculations, Mr. Buss has valued copyrights, brands, patents and business interests across a wide range of industries from apparel companies to airports and from technology start-ups to global consumer products companies. Often engaged to analyze unique and proprietary assets and their economic impact and contribution to financial results, he works closely with clients and counsel to develop thorough yet clear and understandable analyses.

    San Diego Office
    415 Laurel Street, Suite 341
    San Diego, CA 92101
    Telephone: 858-255-4361
    Email: info@nevium.com
    Los Angeles Office
    9107 Wilshire Blvd., Suite 450
    Beverly Hills, CA 90210
    Telephone: 310-975-3145
    Email: info@nevium.com


    View Nevium's Consulting Profile.
    Most of the existing literature on copyright infringement is concerned with the valuation of intellectual property rather than the apportionment of the value that is directly attributable to the intellectual property asset at issue. Further, few of the currently proposed IP valuation methods and little of the literature addressing the determination of damages appears directly applicable to the case of copyright in the context of artistic productions. Within the creative arts, recorded music offers a particularly complex and interesting case within which to explore this issue, as different portions of the relevant copyright to the recorded song may be held by different persons.

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    Rhonda Harper, MBA
    Owner
    Serving Clients Nationwide
    Dallas TX 75214
    USA
    phone: 800-805-4096
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    "I very strongly recommend Rhonda. She’s great to work with, and her work product is absolutely top-shelf." Greenberg & Traurig, LLP

    * FORTUNE 100 CMO * RESEARCH * GLOBAL AGENCY LEADER * COURT TESTED * PROFESSOR*

    CLIENTS INCLUDE: GREENBERG & TRAURIG, O'MELVANY & MYERS, KIRKLAND & ELLIS, SHACKELFORD MELTON AND MCKINLEY

    Federal and state qualified survey and testimony expert with ten years experience. Deposition and courtroom tested. More than 65 cases: Lanham Act, Misleading Advertising, Defamation, Commercial Reasonableness, and more.

    The former Chief Marketing Officer for Walmart Sam's Club, Ms. Harper's experience also includes executive positions with UPS, Nabisco, Ketchum Public Relations, Johnson & Johnson, and VF Corporation. Harper provided C-suite consulting to Fortune 500 corporations including The Home Depot, Target, Tyson Foods, HSN, IBM, and more.

    Harper also served as an adjunct Marketing Professor for American University and Fairleigh Dickinson University. She is a sought after speaker: Harvard Business School, Lilly, American Marketing Association, and more.

    Services include: Surveys, Research, Consulting, Expert Report, Rebuttal Testimony, and Testimony.

    "I worked with Rhonda Harper recently in connection with a trademark infringement matter. I am absolutely convinced that the strength of your report is a significant part of the reason that we were able to achieve a settlement that is very much in our client’s favor." Kevin O'Shea, Shareholder, Greenberg & Traurig, LLP

    http://www.rhondaharperllc.com

    View Consulting Profile.
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    White Oaks Capital, LLC
    John V.O. (Jack) Kennard
    Marketing / Branding Specialist
    PO Box 211
    Southern Pines NC 28388
    USA
    phone: 502-558-3821
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    John V. O. (Jack) Kennard is a Brand identity, Marketing and Media Management specialist with over 30 years of experience driving global growth of high touch/high connectivity consumer brands for S&P 500 corporations and for smaller or niche entrants into highly competitive markets. He is skilled at clearly explaining abstract concepts such as brand idenity and brand building to juries and in the classroom.

    Mr. Kennard was the senior brand executive with worldwide P&L responsibility for the Jack Daniel’s family of brands, a $1.0+ Billion business during a period of rejuvenation in the U.S. and rapid global growth. His expertise is in business development in food and beverage categories, including wine and spirits, agency selection, and partnering and compensation. He also has deep and continuing experience in branded licensing programs, new product strategy, and launches.

    Mr. Kennard has been providing litigation support services since 2009. He has served as an expert witness offering opinions in Federal court cases related to brand identity, trademark matters, brand licensing, sports marketing and brand building models, and methods. His services are available to attorneys for Plaintiff and Defense.

    Areas of Expertise
    • Brand Identity
    • Brand Valuation
    • Brand Promotion
    • Trademark / Trade Dress
    • Brand Licensing
    • Sports Marketing / Sponsorships
    • Brand Building Models / Methods
  • Deceptive / False Advertising
  • Media / Social Media
  • Licensing
  • Agency Compensation
  • Consumer Confusion
  • Financial Projections
  • Interactive Marketing
  • View Jack Kennard's Consulting Profile.