Graphic Design Expert Witnesses: 2

Retail Expert Witness Corporation celebrates over 10 years of delivering the most precise opinions for over 400 cases nationally with Jerry Birnbach, FISP, Associate AIA, the celebrated expert.

Jerry’s years of retail design for Jerry Birnbach LLC have a proven safety expert recognition and a Top 50 Retail Design Firm. A Top 40 Retail Industry Leader and retail safety expert for 40 years, Jerry has provided opinions for State and Federal court in 47 States for a majority of Slip, Trip and Fall Cases. From his early partnership with Sam Walton, Founder of Walmart - to placing the Issac Mizrahi brand into Target stores across the United States, Jerry set up each of his retail design clients up for maximum success in retails sales and retail safety. Many of his retail clients continue to thrive and maintain the highest level of retail safety culture and retail safety practice as promoted by Jerry. 

In 2012, Jerry launched a retail expert witness business to support cases involving big box retail stores, fast food restaurants, and medical centers, as well as small business retailers, restaurants, and medical practices. Jerry has serviced clients whose cases involved local municipalities, federal safety rules & regulations, building codes, and best practices in retail safety to avoid slip and trip falls. Jerry sees the not-so-obvious when forming his expert opinions and remains openly accessible to his clients’ needs in order to deliver the most efficient and impactful opinion while maximizing the validity of each requested expert witness opinion.

View Jerry Birnbach's Consulting Profile.

Rob Wallace has unique expertise in Trademark, Trade Dress, Copyright, Brand Identity and Package Design Infringement. For 35+ years, Rob ran one of the nation's top Brand Identity Strategy and Package Design Resources providing global branding expertise to Fortune 500 companies in virtually all CPG categories. His clients include P&G, Nestle, Pepsico, Unilever, Kraft, Colgate, The Home Depot, Brown-Foreman, Novartis, J&J and more than 50 market leading companies. Manhattan-based, Rob has been an expert witness for important litigation involving:

• Likelihood of Consumer Confusion
• Secondary Meaning
• Brand Valuation & Dilution
• Package Graphic/Structural Design
• Product Design
• Branding Industry Best Practices
• False/ Deceptive Advertising
• Corrective Advertising
• and all brand related issues.

Rob has commissioned literally hundreds of consumer surveys and is uniquely qualified to determine the results of all research. He has worked for attorneys on both the plaintiff and defense sides of his cases. He is effective and efficient with the average project report requiring between 10 and 12 hours.