My first expert witness case involved a man who was injured using a chinup bar designed to fit within a door frame. The bar has rubber suction cups at each end, and its length is adjusted by twisting its two sections together or apart for a telescoping effect.
Survey research is used to provide greater levels of understanding in a wide variety of disputes. Issues such as consumer confusion, misleading advertising claims, disparagement, copyright infringement and trademark disputes can be better assessed as a result of developing and executing survey research. The purpose of this monograph is to aid attorneys in understanding what research standards and guidelines might be relied upon in their use of survey research.
The greatest sin in the public relations realm is the sin of doing absolutely nothing and then wondering why the media isn’t paying attention to you (or, in the case of a crisis, are eating you alive). As a business owner or manager, you can arm yourself with a copy of Full Frontal PR or Public Relations For Dummies and engage in "do it yourself" PR or you can contract with a PR consulting firm to assist you in the adventure. Whatever the case, it’s up to you to make use of proven PR tactics to help build awareness and credibility for your brand.
When does a lawyer need a linguist? As Roger Shuy, one of the most pre-eminent forensic linguists, has observed, the interpretation and application of the law are overwhelmingly about language
Communications is a science, an art, and a field of study, depending on the context. In simplest terms, communications is the means by which people express ideas or information
By now we all know the statistics: California is home to over 11 million Hispanics and 600,000 Hispanic-owned businesses. So, if you’re doing business in California, you’re doing business with Hispanics – many of whom feel more comfortable with Spanish rather than English
Much has been written about the rise of Hispanic consumer purchasing power and how to tap into it “Go spend lots of money” seems to be a favorite
Are you earning the income that you desire to earn or believe that you are capable of earning? Do you want to win raises and promotions? If so, it is essential that you pay attention to your workplace image. In today's dressed-down business environment, millions are suffering from the Casual Confusion Syndrome
Do you have an area of special expertise? How would you like to make big money talking about it?... Lots of money? Professional speakers can earn over $800,000 per year! In this exciting book which is considered the "Bible of the Professional Speaking Industry", world class speaker, Dottie Walters will give you money-making information on
Perception: Dictionary definition: An immediate or intuitive recognition....As of a moral or esthetic quality, cognition. How do we perceive? Well this has been the subject of a dialogue between philosophers and intellectuals from all the different disciplines for thousands of years