5/23/2025· Product Liability
Managing NPD Project Tradeoffs
The NPD Project PentagonTM offers those involved in bringing new products to market who face numerous tradeoffs a way to frame their decisions. While this is a binary view, and often reality is highly multivariate, it still offers a useful tool in managing the inevitable NPD project tradeoffs. On your next NPD project, consider how the NPD Project PentagonTM would help in better managing your projects' tradeoffs.
