Data Analytics / Data Visualization Expert Witnesses: 5

Evidence Solutions, Inc. (ESI) is a premier forensics company established in 1982 to help clients obtain, understand, and utilize all the data and information available to them.  We can analyze cell phones, computers, hard drives, EDRs, reconstruct accidents, provide trucking standard of care consulting, recover digital data, and provide expert witness testimony in our many areas of expertise. Our experts can help you understand what needs to be done, what should have been done, and what to do next.  Call us today so we can help you!

Litigation Support - Evidence Solutions' team of Expert Witnesses has a combined expertise of nearly 3 centuries. Our experts provide expert witness services in Digital Forensics, Law Enforcement, Cyber Security, Accident Reconstruction, Commercial Trucking, Transportation Safety, Real Estate, Greek Fraternity, and Aviation.

Areas of Expertise:

Featured ESI Experts:

James Lewis has been working as an Expert Witness in the trucking & transportation industry for over 20 years. He obtained his Class A commercial driver’s license in 1987 and boasts more than two million no-fault accident-free miles to show for his efforts.  He has served as a transportation terminal manager, safety director, truck driver trainer, and owner/operator. 

James’ extensive background in transportation has seen him qualified as an expert witness in federal, state, and local courts. In addition to being the primary expert in several Federal-level class action suits, he has produced more than 12,000 written opinions, has testified in trials, mediations, and arbitrations over 800 times, and has been deposed 167 times.

Expertise: DOT/FMCSA-governed trucking/transportation, Commercial Vehicles (CMVs), Towing and Recovery Operations and Policies, General Transportation Operations, Safety Policies and Procedures, Hours of Service Issues, Drug & Alcohol Reasonable Suspicion, Smith System Training, Driver Training, Truck Driver Responsibilities, OSHA, HAZMAT, Electronic Logs / Electronic Logging.

Doug Gipson is an Accident Reconstructionist with over 14 years spent investigating, analyzing, and reconstructing vehicle collisions. As a former Law Enforcement Officer, he responded to thousands of crashes over the course of his career. This experience provides him with firsthand knowledge of what the aftermath of vehicle collisions looks like, and the evidence left behind following a collision.

Doug used the knowledge and experience gained over his career to assist in successful prosecutions of offenders in multiple levels of the court system. His expertise has allowed him to provide expert testimony and expert opinions in civil and criminal cases.

Expertise: Accident Reconstruction, Pedestrian and Bicycle Collision Investigation, Motorcycle Collision Investigation,  Commercial/Heavy Vehicle Collision Reconstruction, Railway Crossing Collisions, Vehicle Examination, Accident Site Measurement, Speed Computations, Forensic Mapping, Scale Diagramming,  and CDR / Black Box Downloads.

Doug Gipson Crash Scene Expert Witness Introduction Video

Tommy Tunson - Law Enforcement Standard of Care Expert Witness

Chief Tunson has 32 years in law enforcement including more than 10 years of experience as a police chief and has worked in every aspect of policing. Lt. Colonel Tunson is a retired Army officer with more than 33 years of military service. Professor Tommy W. Tunson has been a Criminal Justice instructor for the University of Phoenix, California Southern University, and Bakersfield College. He is a Professor of Criminal Justice at Bakersfield College and an Executive Consultant on Organizational Leadership, Bridging the Racial Divide and enhancing Police-Community Strategic Partnerships. Dr. Tunson holds a Doctor of Business Administration, Juris Doctor, Master's Public Administration, and Bachelor of Science degrees.

Expertise: Community Policing, Preventing Violence through Community Policing, Law Enforcement Policy and Procedure, Use of Force,  Police Training, Increasing Department Productivity,  Enhancing Community Trust, Criminal Justice and Public Safety Consulting, and  Evidence based analysis and Testimony. 

View Evidence Solutions, Inc,'s Consulting Profile.

Eric Forister, PhD, is an expert Economist with testifying experience on market definition, market power, and damages. His expertise includes applying advanced statistical techniques to datasets, synthesizing information from documents, and designing and evaluating surveys. A Senior Economist at Econ One, he focuses on relevant questions to tackle complex issues with an efficient and effective style of communication. Dr. Forister also has extensive experience consulting on issues including royalty rates, irreparable harm, sampling, survey design, common impact, and materiality.

Ideal Client Engagement: For litigation-related matters, an ideal engagement would be providing an opinion on economics, damages, market power, or market definition; or providing pre-litigation advice on the economics of potential claims, or the merits of a survey. For non-litigation matters, an ideal engagement would be helping to explain the economics of different business models or consulting to those considering buying or starting an optometry office.

Experience: Dr. Forister has acted in a support/consulting role on over 100 matters. His support work has been a mix of plaintiff and defense work. Dr. Forister has designed and evaluated surveys for IP and marketing cases and worked on a wide range of other matters, including:

• Antitrust - price fixing, exclusionary conduct, monopsony, unfair competition, Robinson-Patman
• Intellectual Property - SEP, FRAND, patents, trademark, irreparable harm
• Marketing - false advertising, product labeling
• General Damages - breach of contract, bankruptcy

Education/Training:

• PhD in Business Administration (Field: Economics), Stanford Graduate School of Business
• BS in Mathematics / Economics, University of California at Los Angeles, magna cum laude

View Dr. Forister's Consulting Profile.

Mark McFarland, PE, DFE, is the founder and CEO of Discovery Engineering.  Mark provides expert consulting services for plaintiff and defense counsel on civil and criminal cases nationwide.  

Mark's practice covers a wide range of cases, typically involving electrical, electronic, or telecommunications phenomena.  He has worked with lawyers in several fields including: personal injury, liability, auto accidents, medical malpractice, class action, insurance claims, contract disputes, securities fraud, homicide, sex trafficking, and more.

Contact Mark at Discovery Engineering when you have litigation involving electrical, electronic, cellular, or GPS evidence.  Licensed & Board Certified.  720-593-1640

For more information, give me a call, download my CV, or visit my website. 

Have a fantastic day!  

CyberTruth, LLC is a full-service Digital Forensics expert witness consultancy that provides services primarily to law firms in both civil and criminal defense cases. They provide analysis, reporting and testimony in cases involving a wide range of Digital Devices and Cloud Services, as well as Audio and Video Evidence Analysis. 

John H. Morris, Esq., Owner and Principal Analyst at CyberTruth, has over 40 years of experience in technology, including 17 years at Microsoft in a variety of technical services roles. Mr. Morris left Microsoft to open Nashville Vanguard Law and, later, CyberTruth, allowing him to focus on working with those who needed his expertise most. 

Mr. Morris is licensed to practice in the Tennessee state courts, admitted to practice in the Middle District Tennessee Federal Court, pending admission to Eastern District Tennessee Federal Court, as well as admitted Pro Hac Vice to the Southern District of New York Federal Court. He is a current member of the Tennessee Bar Association (TBA), Tennessee Association of Criminal Defense Lawyers (TACDL), Tennessee Trial Lawyers Association (TTLA), and American Society of Digital Forensics and eDiscovery.

Litigation Support - Mr. Morris works with criminal defense attorneys, civil litigators, divorce attorneys, and select Individuals. He has provided analysis, expert reports, and testimony in hundreds of cases and can provide numerous references as to the results. 

Depending on the case, Mr. Morris serves as a forensic expert with years of experience in finding digital evidence others have tried to hide, an expert witness able to reinforce or disprove forensic practices and results, an assisting attorney for lead attorneys in need of a technology-oriented second chair, or as a provider of eDiscovery for small and midsized firms otherwise unable budget for such services.

Areas of Expertise:

• Audio / Video Forensics - CCTV, traffic cameras, teller machines, police cameras, and cell phones; Digital media authentication, Exif (Exchangeable Image File Format) analysis for audio and video files, Forensic data analysis and interpretation, Media conversion, Recovery of deleted or corrupted data, Audio / video editing, Demonstrative exhibit creation
• Cell Phone Forensics - Contacts, Photos, Calendars, Notes, SMS and MMS messages, Video, Email, Web browsing information, Location information, Social networking messages, Social networking contacts
• Cellular Technology / Tracking - Navigation data analyzed for position and location to forensically reconstruct traveled path
• Cloud Forensics - Locating, identifying, and separating suspected or compromised data for OneDrive, Dropbox, Google Drive, Box, iCoud, Sharepoint, iDrive
• Computer Forensics / eDiscovery - Identify, collect, examine, and preserve evidence stored on digital media including E-mail, Activity logs, Correspondence, User documents, Internet activity, Browser history, Computer backups, Email archives, Wifi history, Hard drives, Recovery of deleted data, Intrusion detection, Spyware detection, Malware detection
• IoT Forensics - Electronic devices including gaming consoles Home automation (Alexa, Simplisafe, Ring, etc), Fitness trackers, Automotive, Infotainment, Office equipment, Database analysis
• Social Media Forensics - Analysis of platforms including Facebook, Instagram, Twitter, Discord, Reddit, Match, Tinder, LinkedIn Signal, What's App, Periscope, MeWe, Tumblr, YouTube, Snapchat, and more.

Jessie Stricchiola has over 23 years of experience in the fields of Search Engine Optimization (SEO), Digital Marketing, and  Internet Technologies. She is the founder of Alchemist Media, Inc., a digital marketing consultancy launched in 2002 that provides various internet and search engine marketing consulting services, including SEO, website development, web analytics, and digital marketing strategies.

Ms. Stricchiola began studying search algorithms and digital information discoverability in 1997, and was first employed as a full-time search engine optimization (SEO) specialist in 1998. She is co-author of The Art of SEO, (O’Reilly Media, 1st Ed. 2009, 2nd Ed. 2012, 3rd Ed. 2015, 4th Ed, 2022), a treatise on the practice of SEO that has been used as required or recommended reading in courses at Georgetown University, USC, UCLA, UCSD, UC Davis, the University of Wisconsin, Syracuse University, the University of Mumbai, the City University of Hong Kong, and others.  

Ms. Stricchiola has been a presenter and/or moderator at various search engine and internet industry conferences since 2002, including Ad:tech, O'Reilly's Web 2.0, Pubcon, Shop.org, FOO Camp (O’Reilly), Search Engine Strategies, Search Marketing Expo (SMX), and others.  She is credited with having been the first to identify Click Fraud in the PPC (pay per click) industry in 2001. Her work on this issue has been featured in numerous media outlets, including NPR, The New York Times, The Wall Street Journal, Wired.com, CNN Money, and in The Google Story (First Edition, David a. Vise).

Litigation Support - Jessie Stricchiola has been qualified as an Internet Discoverability, Web Analytics, and Search Engine Optimization Subject Matter Expert in two US Federal District Courts, the Federal Court of Canada, and various California Superior Courts. Her services include pre-file case evaluation and research, expert consultant (non-testifying) engagements, and expert witness testimony at deposition and trial including claims construction and related testimony for patent litigation. CV available upon request

Parties to Litigation: U.S. Government, Uber Technologies Inc., Google Inc., Microsoft Online Inc., Yahoo! Inc., Dyson Technologies, Inc., IHG Hotels & Resorts, FremantleMedia, and others.

Areas of Expertise:

 View Alchemist Media Inc.'s Consulting Profile.