Diana Price is President and CEO of Diana Price and Associates, a forensic travel consulting and litigation support firm. Diana serves as a Forensic Travel Expert Witness, Travel Investigator, Travel Litigation Consultant, and Expert Travel Consultant in cases involving international and domestic tourism and travel agency operations.
Background Experience - Ms. Price has over 30 years of experience in the travel industry. She has specialized knowledge in travel agent fiduciary relationship to client and seller of travel duty to inform. She is well versed in handling adverse situations that occur during a client’s trip. As a seasoned travel professional and knowledgeable travel industry expert witness, she has worked as a travel agent, tour operator, and cruise specialist.
Ms. Price has participated in approximately 200 cruises, land tours, inspections, seminars, and evaluations. She has worked in almost every area of travel agency operations including sales, end to end (inception to conclusion) service, marketing, travel advisor and manager training. She has worked with institutions including but not limited to, government consulates, tourist offices, cruise lines, and bus tours. As a senior leader at Automobile Club of Southern California, Ms. Price led 14 international retail travel agencies.
Diana Price is past president of the Greater Los Angeles Chapter of the Forensic Expert Witness Association (FEWA) and former National Vice President of Education and Programs for FEWA.
Diana D. Price - Preparing for a High Value Case
Litigation Support - Diana D. Price is a highly prepared and uniquely qualified forensic travel expert who works with attorneys on behalf of individual clients, travel agents, tour operators, cruise lines, hotels, and other travel providers. She provides thorough reporting, depositions, and trial testimony as needed. Her assistance has been invaluable in helping attorneys resolve travel related disputes.
Areas of Expertise:
Tourism Customs and Practices
Travel Agent Fiduciary Duty
Legal Liability of Travel Agents
Duty of Care
Higher Standard of Care
Tour Operator Professional Standards
Seller of Travel Duty to Investigate, Inform, Disclose
Dennis Gemberling, CHA, CFBE, FMP, FCSI, President and Founder of Perry Group International, has over 35 years of experience in the Hospitality Management industry. His experience includes managing, operating, and consulting on full-service, limited-service, extended-stay, all-suite, condo and timeshare hotels and resorts, casual, fine-dining, and quick-service restaurants, bars and nightclubs, catering and special event facilities, casinos, and mixed-use real estate.
Mr. Gemberling has held prior positions for different owners, operators, and chains as Senior Vice President, General Manager, Director of Food & Beverage, and Restaurant Unit Manager. He has been retained on over 400 projects with typical values in the $1 million to $75 million range and revenues in the $1 million to $100 million range both nationally and internationally. His many clients have include among others Biscuits & Blues, Cantina’s, Chevy’s, Choice Hotels, Embassy Suites, Hampton Inns, Hilton, Holiday Inns, Hooter’s Casino, Hyatt, Marriott, McDonald’s, Microtel Inn & Suites, Outback Restaurants, Radisson, Residence Inns, Signature Resort, Sizzler, Sonic Drive-Ins, Starbucks, Starwood, Sheraton, Togo’s, Wendy’s, and Willie Mays Skybox Lounge.
Litigation Support: Dennis Gemberling is a Certified Hotel Administrator, Certified Food and Beverage Executive, Certified Foodservice Management Professional, and Certified Food Safety Manager. He offers expert witness services to attorneys for plaintiff and defendant cases on a variety of Hospitality-related claims. He is a Professional Member of Foodservice Consultants Society International and the Forensic Expert Witness Association. Mr. Gemberling also provides expertise as a Court Appointed Receiver and Interim Property Manager and is currently the Past President and a Board of Director for the California Receivers Forum – Bay Area Chapter.
Bruce Weiner is an Information and Internet Technology executive with over 30 years of in-depth experience managing product and software development for contracting companies and Fortune 100 companies. Since 2012, he has been a Technology leader at the Federal Reserve Bank of New York.
Mr. Weiner is a Princeton trained computer scientist and electrical engineer, and a patent holder. Over his career, he has gained extensive experience in Information Systems management, program/project management, software development, software architecture, internet delivery, business applications, technology vendor selection, IT Outsourcing, and customer contact center operations.
Litigation Consulting Services: Mr. Weiner has experience as a consulting and/or testifying expert witness in software development, patent infringement, and commercial litigation matters for both plaintiffs and defendants. He is adept at translating complex software, patent, and technology issues for the lay person audience. He consulted on industry transforming anti-trust cases in the travel industry.
Travel Industry Technology - Former technology leader for American Express Travel and Chief Technology Officer of United.com;
Loyalty Industry Technology - 30 years experience in the technology that powers loyalty programs, working on Membership Miles, Thank You Rewards, Mileage Plus, #1 Gold, eRewards, MyPoints, Blockbuster Rewards, and AAdvantage
Financial Services Technology – 30 years experience working with Financial Services Companies (American Express, Citibank, and Chase) on credit card and banking technology.