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Cosmetology Beauty Salon Consultant Susan Maccoy

Susan Maccoy
Cosmetology & Beauty Salon Consultant
at Elizabeth Adam Salon and Day Spa
845 North Michigan Avenue, Suite 908E
Chicago IL 60611
phone: 312-771-8086
fax: 312-635-5116
Susan Maccoy is a talented hair artist, image consultant, beauty educator and Consultant to the Professional Beauty and Hair Care Industry. As a consultant, she has been engaged by salon product manufacturers for product development, hair color formulation, hair color marketing, salon product and service marketing, as well as professional hair color and style education. As a master hair colorist, Ms. Maccoy played a leading role in the development of hi-lighting techniques using foil, and has trained professionals internationally in those procedures.

As an educator, Ms. Maccoy has taught classrooms and lectured both nationally and internationally. She is the winner of Today's Chicago Woman Reader's Choice Award, the Clairol Hair Fashion Award, and Glemby International's Outstanding Achievement Award. Ms. Maccoy is also the creator and developer of the ProWorks™ Professional line of hair care products and ReikiRocks Spa Products™ and has consulted with such clients as Barbara Walters, Princess Diane Von Furstenburg, the Princesses Hussein of Jordan, and Lucille Ball among others.

In her book, Down the Shampoo Bowl - The ABC's of Hair Salon Management, Ms. Maccoy explains the management and financial side of the beauty business and how to motivate employees, handle difficult clients, and promote business and services through traditional channels and social media.

Consulting, Testing, Product Development and Education Development:
  • Clairol Professional, Inc.
  • Helene Curtis
  • Glemby International
  • Alberto Culver
  • Nancy Flynn Marketing Resources Inc.
  • Lynch and Associates, P.C.
Special Appointments / Qualifications:
  • Member, Clairol Presidential Haircolorists' Council
  • Research consultant, American Longevity Research Institute
  • Salon member, American Society for Aesthetic Medicine
  • Advanced Accredited Educator, NCBTMB
View Expert Witness Profile.
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I review all the depositions and documents taking reference to techniques, procedures, and timelines from the perspective of the neutral observer at the time of the event.

Strand/preview testing of hair allows the professional stylist to observe and accurately determine:

Susan Maccoy
Take charge of your hair career and step up to being an entrepreneur. This A-to-Z guide answers your questions and leads you to successful hair salon management. It is written in a quick, fun and easy to read format to help you deal with everyday salon problems and prevent them before they happen. You’ll learn how to energize yourself, motivate employees, handle difficult clients, promote your business and services through traditional channels and social media, and understand the financial side of the business.
"Down the Shampoo Bowl: The ABC's of Hair Salon Management" is the new book by Susan Maccoy. A member of, Ms. Maccoy serves as an Expert Witness & Consultant in matters relating to cosmetology, product liability, and standard of care in the beauty salon and spa industry.