Cloud Computing / Services Consultants: 4

Gina von Esmarch, CMO, Adesso Associates CEO / Founder, is a seasoned Marketing Executive with over 25 years of experience developing strategic and impactful B2B marketing initiatives. She has extensive experience in digital transformation, customer programs / retention, brand, content, and shaping corporate narratives for disruptive and innovative brands in the B2B Tech Space.

In her role as CMO, Gina has developed programs for such clients as Mercedes-AMG Petronas Motorsport, PlayStation, NetApp, Socialtext, Ingenico, Fathom Online, Oracle BMW Racing & Moet Cup (2003), and AmericaOne (2000). She has recruited and led teams in countries around the world.

Gina has been engaged to collaborate across teams and regions to align offerings and create revenue. She builds and manages marketing teams to establish market leadership, brand awareness, and differentiation. She excels at leveraging social media to engage with influencers through clear and transparent communications.

Gina successfully develops effective Go-To-Market (GTM) strategies and launches bottom-line impact programs through targeted integrated marketing initiatives. She is an expert at establishing and scaling strategic company positioning amongst third party influencers to build market/product perception, creating strong multi-faceted thought leadership initiatives, crafting large-scale media, analyst, brand awareness, rebranding, and launch campaigns. Gina excels at delivering best-in-class Analyst Relations and Voice of Customer programs with Impact Metrics. With an exceptional mix of analytical skills and business acumen, she drives business decisions in marketing and sales. 

The Know Show - Interview with Gina von Esmarch on Voice of Customer

Business Consulting Expertise:

Ian Cullimore, PhD, has over 30 years of hands-on Software and Hardware Development experience. He specializes in handheld devices, palmtops, PDAs, low power embedded systems, and Internet server technologies.

Background - Dr. Cullimore has held many employment and consulting posts as a software/hardware developer and inventor. He invented the world's first pocket PC which he licensed to Atari as the 'Portfolio'. He is also the co-inventor of the 'Poqet PC', acquired by Fujitsu. Dr. Cullimore is an experienced hi-tech CEO/CTO, yet still very hands-on with respect to architecture and coding. He has many years of experience both in the UK and California (Silicon Valley and LA) in companies ranging from small startups to large corporations, and in building and managing software and hardware teams.

An entrepreneur and start-up and young company specialist, Dr. Cullimore has helped to raise Angel and VC rounds, and has taken startups to exit. He has much experience interfacing with Boards, Investors, and sales/marketing/bizdev groups.

Litigation Support - Dr. Cullimore has a long track record as a Patent and Software / Hardware Expert Witness. His experience includes 19 cases, 16 written Expert Reports, 7 Depositions, and 1 trial. His services are available to attorneys for both plaintiff and defendant.

Areas of Expertise:

Isaak Technologies provides expert witness, consulting & training services in the areas of design, construction, procurement, implementation, commissioning and operations of information technology, telecommunications, network systems and critical data center facilities. Isaak Technologies provides clear solutions to complex challenges using best-practice forecasting, strategy & risk mitigation. 

Philip J. Isaak, PE, P.Eng., DCDC, RCDD, SMIEEE, has over 20 years of experience as a design & operations consultant & training provider, with a focus in the information technology, telecommunications & critical data center facility industries. 

In recognition of Mr. Isaak’s professional standing, the Officers & Board of Directors of the Institute of Electrical & Electronic Engineers (IEEE), the world’s largest professional association for advancement of technology, certified his election to the grade of Senior Member, a level only 9% of IEEE’s over 400,000 global members hold. 

Professional Services:

View Philip Isaak's Expert Witness Profile.

Dr. Tal Lavian holds a Ph.D. in Computer Science from UC Berkeley, specializing in network communications. 35+ years as a scientist, educator, and technologist; 20 years researching, studying, and lecturing at UC Berkeley; Industry Fellow and Lecturer at UC Berkeley's College of Engineering.   90+ cases · 60+ depositions · 8+ trial testimonies · 100+ patents supported in IP litigation · 120+ patents as inventor · 60+ pro-se prosecuted · 25+ peer-reviewed publications 

Areas of Expertise:

Telecommunications  - Computer Networks - Network Communications - Internet Protocols (TCP/IP) - VoIP - Streaming Media - Mobile Wireless: Wi-Fi (IEEE 802.11), Bluetooth (IEEE 802.15), cellular, routing and switching (MPLS, BGP, OSPF), network security, streaming media, and network management (SNMP) expert witness. 

• Network Communications: TCP/IP suite, TCP, UDP, IP, Ethernet (IEEE 802.3), SNMP, packet switching, network architecture
• Mobile Wireless: Wi-Fi (IEEE 802.11), Bluetooth (IEEE 802.11), Wireless LAN (WLAN), cellular systems, SMS, mobile devices
• Internet/Cloud: HTTP, web applications, cloud computing, distributed computing
• Routing/Switching: LAN, WAN, VPN, VLAN, LAG, ARP, DHCP, DNS, quality of service (QoS).
• Network Protocols: IPv4, IPv6, RIP, BGP, MPLS, OSPF, multicast
• VoIP/Streaming Media: SIP, RTP, H.323, PSTN, circuit switching, SS7, WebRTC, video/audio conferencing.
• Network Security: Firewalls, VPN, IPSec, SSL/TLS, deep packet inspection, L4-7 switching, NAC
• Network Management: NMS, SNMP, device management, OSS, alarm systems
• Communication Standards: IEEE, IETF, ITU, ISO

Case Experience:

Dr. Lavian has served as an expert in over 90 patent cases involving more than 100 patents. He has provided reports and testimony in U.S. federal district courts, state courts, the USPTO PTAB (IPR, CBM, PGR, ex parte reexamination, interference), the ITC, and international courts. Cases have involved Apple, Google, Facebook (Meta), Microsoft, Amazon, Tesla, Cisco, Juniper Networks, Arista Networks, Ericsson, T-Mobile, Samsung, LinkedIn, Huawei, Netflix, Broadcom, SAP, and others. 

While at UC Berkeley, Dr. Lavian conducted research projects in data centers (RAD Labs), network communication service architecture (SAHARA), and wireless systems (ICEBERG); he also served as an industry fellow and lecturer at the Sutardja Center for Entrepreneurship and Technology (SCET) and as a scientific liaison between Nortel Research Lab and UC Berkeley. Dr. Lavian was also part of UC Berkeley's SkyDeck start-ups, where he worked on technology research and implementation. 

Credentials:

• Inventor of over 120 U.S. patents; over 60 prosecuted pro se
• 20 years UC Berkeley - 10+ years Nortel Research. 
• Over 25 peer-reviewed publications in IEEE and ACM
• Principal Investigator on three DARPA projects
• IEEE Senior Member
• Nortel Networks Principal Scientist

About Dr. Lavian

Dr. Lavian's Website

Dr. Lavian's Expertise