Brent Coker, PhD, is an Online Consumer Psychologist, researcher, and lecturer of Marketing at the University of Melbourne. He has a PhD in Electronic Commerce (“Predicting Internet Purchase Intention”).
For the past decade, Dr. Coker has been researching why ideas spread, and what causes people to share. In 2011, he developed the 'bump' algorithm that predicts the spread of memes and video ads, and a few years later, wrote a book to summarize what he learned about Viral Marketing. The WH Smith Heathrow chart topping book, Going Viral is the culmination of a seven year study on the psychology of building a strong brand and customer engagement. For more information, view his Masterclass on Viral Marketing – “ "Virology".“
Dr. Coker founded the dot-com “Fernland” in 1998, and is currently founding director of Deloosh. – a technology and market research company. He is also inventor of the web analytics tool “webreep” Webreep Model,) which was the first web app to detect and measure website dissatisfaction, and more recently the founder of Wear Cape, – an influencer marketing agency.
Keynotes and Public Speaking - Dr. Coker has been serving as a keynote speaker for years. He has delivered speeches to such as entities as NASA, IBM, CPA Australia, and Oticon, and Qantas on subject including word of mouth, viral marketing, and online branding.
Dr. Brent Coker on Stage
Nevium specializes in managing and increasing the value of intellectual property portfolios. You have your business plan; you have your marketing plan…Where is your IP plan? Quite surprising, most businesses don’t have an IP plan; nonetheless even know the total contents of their IP portfolio. At Nevium, we manage and monetize intellectual property and intangible assets. We believe these assets need to be identified, organized and managed in order to maximize value.
Nevium specializes in valuing, managing, monetizing and providing expert testimony related to intellectual property. Nevium values IP for business transactions, tax/estate, joint venture negotiations, transfer pricing and bankruptcy.
Nevium builds and manages intellectual asset management strategies for clients who want to monetize their IP. Mr. Bania and Mr. Buss are frequent lecturers on IP valuation and licensing issues and publish articles for numerous industry publications. Areas of expertise include music, apparel, publishing, film, food, automotive, sporting goods, furnishings, advertising, media, photography, retail and not for profit.
Consulting Services Include:
Doug Bania, CLP, Founding Principal, has over a decade of expertise in managing, valuing and monetizing intellectual property. Prior to founding Nevium, Mr. Bania managed 100s of projects related to brands, intellectual property and the related intangible assets. He has assisted clients in intellectual property matters related to acquisitions, litigation, bankruptcy, tax, estate, family and marital disputes, and licensing. Mr. Bania delivers presentations and seminars on IP valuation, management and damages issues for various business and legal entities across the United States.
Brian Buss, CFA, Founding Principal, is a Chartered Financial Analyst with over 20 years of experience in valuations, financial analysis, and corporate finance both in the United States and overseas. Mr. Buss provides strategic advice for intellectual property portfolios and transactions, guidance in determining economic damages, and profit apportionment in civil litigation, and performs valuations of trademarks, patents, copyrights, brand assets, trade secrets, technology assets, celebrity endorsements and marketing activities, and other intangible assets. Prior to founding Nevium, Brian Buss managed over 100 cases as an economic and valuation expert. He has developed financial models and forecasts for acquisitions, business valuations, licensing transactions, and new business ventures. His entrepreneurial experience includes serving as co-founder and financial officer for a technology start-up. Prior to launching Nevium, he worked at San Diego-based consulting firms, Westpac Institutional Bank, and Deloitte & Touche’s Financial Advisory Services group in New Zealand and San Francisco. Mr. Buss has been engaged to speak by various institutions, both nationally and internationally, on topics concerning finance, valuation, and damages.
|San Diego Office|
415 Laurel Street, Suite 341
San Diego, CA 92101
|Los Angeles Office|
9107 Wilshire Blvd., Suite 450
Beverly Hills, CA 90210
Dr. Thomas Maronick has provided both plaintiff and defense litigators with marketing and consumer expertise for over 25 years. Prior to that he was the in-house marketing expert at the FTC. Since leaving the FTC in 1997, Dr. Maronick has been qualified as an expert in numerous federal and state courts, providing expert reports, affidavits, and testimony on marketing, advertising, and consumer behavior matters. Dr. Maronick has designed and implemented over 300 consumer surveys for litigation and/or policy related strategies, using virtually every survey research methodology, including mall-intercept studies, telephone and mail surveys, and studies using the internet and consumer mail panels. Dr. Maronick has testified (deposition/trial) over 75 times in the past five years and is the author of research of the use of surveys in litigation. Areas of Expertise:
Retained by 95+ law firms, Rhonda Harper MBA has provided consulting and testimony in cases involving trademarks and trade dress, advertising, branding, promotion, consumer privacy, consumer perceptions and behavior, innovation, product development and product launches, market analysis, market research, share and size, marketing effectiveness, corporate and marketing strategy, media relations, public relations, communications, and packaging.
Ms. Harper is routinely retained to formulate expert surveys, conduct rebuttal critiques, or construct rebuttal surveys to show the potential difference in results with properly designed and executed surveys. She has extensive experience and a deep understanding of survey design, sampling, question construction, data analysis, and methodological pitfalls that introduce bias or systematic error.
Located in Dallas, TX, Ms. Harper is a former Fortune 100 C-Suite Executive in marketing, branding, consumer research, strategy, licensing, public relations and advertising. Also a former Adjunct Marketing Professor, she has been retained by more than 95 law firms since 2005. She has conducted 50+ intellectual property Lanham Act surveys, produced 75+ reports, been deposed 50+ times, and served in 20+ trials and arbitrations.
Sameer Somal is the Co-Founder & Chief Financial Officer at Blue Ocean Global Technology. Sameer is a CFA Charterholder, a CFP® professional, and a Chartered Alternative Investment AnalystSM. In May of 2017 he was named an Iconic Leader Creating a Better World for All by the All Ladies League & Women Economic Forum. Sameer is an internationally recognized speaker, educator and entrepreneur.
2016 - 2018 speaking engagements include, but are not limited to:
• The US State Department’s Foreign Service Institute (McLean, VA)
• Women Economic Forum (Delhi, India)
• Dimensional Fund Advisors Conference (Chicago, IL)
• Mick Law Conference (Scottsdale, AZ)
• Legal Week 2018 (New York, NY)
• Betta Gamma Sigma Leadership Conference (Chicago, IL)
• Scotiabank Executive Strategy Retreat (Grand Cayman, Cayman Islands)
• The LavaCon Content Strategy Conference (Las Vegas, NV)
• Global Digital Marketing Summit
• The Securities & Exchange Board of India (Mumbai, India)
• Chartered Alternative Investment Analyst (CAIA) Association (Mumbai, India)
• National Institute of Securities Markets (NISM), CFAI, & City of London (Mumbai, India)
• CFA Society Texas
Sameer is passionate about helping clients improve profitability, build brand equity, and adapt to the Digital Revolution.
• Blue Ocean Global Technology serves clients and agency partners in 40+ countries.
• We have completed 3000+ web development, portal, eCommerce, and software projects over the past 15 years.
Blue Ocean Global Technology proactively builds stellar reputations. We create and promote digital assets that accelerate the growth of brand equity. We provide comprehensive reputation management services, which often includes search engine optimization (SEO), and web development. When an individual or organization faces crisis, legal or PR issues that reach the internet, we specialize in mitigating the impact of the defamatory content and repairing the negative reputation.
Expertise - Sameer is a subject matter expert witness and frequent speaker on online reputation management, search engine optimization, digital marketing and the digital revolution. He helps clients build, monitor and repair their online reputation. Sameer also provide testimony in courts for client cases and expert consulting specific to the digital footprint of individuals, companies and governments. Blue Ocean Global Technology has completed over 3000+ SEO & Web Development projects. We serve clients globally.
Areas of Expertise - Search Engine Optimization • Online Reputation Management • Internet Defamation • Internet Consulting • Digital Marketing • Website Development • Online Review Management • Digital Reputation Repair
Gabriele Goldaper has over 45 years experience in the Fashion, Garment, Textile Industry, as a retailer, manufacturer, consultant, and college instructor. She has been a Management Consultant to over 200 new, failing or growing companies in need of reorganization, restructuring, or reengineering of the business process. Specializing in areas of inventory management, marketing and selling strategies, product development, financial planning, customer service, warehousing, distribution, and domestic and international manufacturing and sourcing.
Worked with major American companies as well as companies in France, England, Australia and USAID (United States Agency for International Development) projects in Romania, Egypt, Russia, Thailand, El Salvador, and Bulgaria as an apparel expert Ms. Goldaper has owned her own clothing manufacturing company and has held key executive positions in major public and private companies in Southern California.She is a 30-year member of the faculty at the Fashion Institute of Design and Merchandising.
Areas of Expertise Include: